
Imperfect Parents
Reach for Great.
For over a hundred years, we’ve made it our purpose to protect you from all of life’s twists and turns, so you can focus on what’s great for you and your family. Whether it’s your lifelong dreams, exciting opportunities, happiness and well-being or aspirations that make your life meaningful.
Agency: BLKJ Havas
Client: Great Eastern
Creative Partner: Joji Jacob
Creative Group Head: Marcos Becker, Anette Lok & Antara Aneja
Senior Art Director: Dalton Choo & Jessica Chow
Senior Copywriter: Ishan Venkat